Good marketing speaks to human beings - the way human beings understand and take in information.

Leaders, whatever the size of their organizations, are those willing to put the interests of other people before their own.

Stand for people. Not a product or service or metric or number. If we stand for real, living, breathing people, we will change the world.

Some good leaders are rough around the edges and some leaders are difficult. Some have difficult personalities and some are really nice to be around, but those are not the qualifications. The qualifications are their desire to see us achieve more, their desire to push us to be the best we can be. Not for their selfish gain, but because they believe that we have something to offer.

A good leader takes care of those in their charge. A bad leader takes charge of those in their care.

Value is not determined by those who set the price. Value is determined by those who choose to pay it.

Remember to connect with people now and then. In fact, pick up the phone, right now, and call a friend for no other reason than to say hi.