Very few people or companies can clearly articulate WHY they do WHAT they do. By WHY I mean your purpose, cause or belief - WHY does your company exist? WHY do you get out of bed every morning? And WHY should anyone care?

Corporate culture matters. How management chooses to treat its people impacts everything - for better or for worse.

Leaders volunteer to go first into danger. Their willingness to sacrifice for us is the reason we're inspired to follow.

Too many people write books because they want to be a New York Times best-seller. They want the glory and the fame.

Vision is the ability to talk about the future with such clarity it is as if we are talking about the past.

Your work is your own private megaphone to tell the world what you believe.

I never imagined I'd be working with government, or military or politicians or big companies. None of this stuff I'm doing was on any business plan anywhere ever.