There's a lot of health information available on your smart phone. There's financial information. There's your conversations, there's business secrets. There's an enormous long list of things that there's probably more information about you on here than exists in your home, right. Which makes it a lot more valuable to all the bad guys out there.

The sidelines are not where you want to live your life. The world needs you in the arena!

Everybody doesn't want to have to be a computer scientist to protect themselves. Most people have no desire to do that.

Since these early days, I have seen and have experienced many types of discrimination and all of them were rooted in the fear of people that were different than the majority.

Gaming has kind of evolved a bit. More people play on portable devices. Where we might go in the future, we'll see. Customers love games. I'm not interested in being in the console business in what is thought of as traditional gaming. But Apple is a big player today and things in the future will only make that bigger.

In my view the tablet and the PC are different. You can do things with the tablet if you are not encumbered by the legacy of the PC.

Apple Stores Offer the Best Buying Experience and Customer Service On The Planet