Rather than focus on trying to get a lot of customers to market yourself, really focus more on the actual product or service itself and existing users to, like, what would make them happier, what would make them come back more and more times or in our case buy more often.
Tony HsiehIt doesn't cost anything to say hi when you pass someone else in the hallway, whereas, most corporations if you pass you avoid eye contact.
Tony HsiehStudies find top 3 most stressful moments in people's lives: death, divorce, and properly pronouncing "Worcestershire sauce."
Tony HsiehHave fun. The game is a lot more enjoyable when you're trying to do more than just make money.
Tony Hsieh