What’s the best way to build a brand for the long term? In a word: culture.

Having a higher purpose is more than just about profits. You actually end up making more profits in the long run because employees really are a lot more engaged and customers see the higher purpose in the company.

Most companies are very quick to hire and slow to fire, when really it should be the other way around.

For me, my role is about unleashing what people already have inside them that is maybe suppressed in most work environments.

I think a much better use of time and resources is to really focus on your existing users or customers and figure out what changes can you make in the Web site, the service, the product, whatever, to get them to come back more often to generate that repeat business and once you kind of figure out that formula, then when you get new customers the whole thing just kind of grows exponentially.

Success is getting to a point where you'd be truly OK with losing everything you have and starting over.

I thought about how easily we are all brainwashed by our society and culture to stop thinking and just assume by default that more money equals more success and more happiness, when ultimately happiness is really just about enjoying life.