Profit in business comes from repeat customers, customers that boast about your project or service, and that bring friends with them.

Learning is not compulsory; it's voluntary... But to survive, we must learn.

Now, we learn that a system must have an aim. Without an aim, there is no system.

Nobody goes to work to do a bad job.

The moral is that it is necssary to innovate, to predict the needs of the customers, and give him more. He that innovates and is lucky will take the market.

The prevailing style of management must undergo transformation. A system can not understand itself. The transformation requires a view from outside.

Everyone is a customer for somebody, or a supplier to somebody.