It is a mistake to assume that if everybody does his job, it will be all right. The whole system may be in trouble.

The moral is that it is necssary to innovate, to predict the needs of the customers, and give him more. He that innovates and is lucky will take the market.

I should estimate that in my experience most troubles and most possibilities for improvement add up to the proportions something like this: 94% belongs to the system responsibility of management 6% special

You must not run your Organization as a functional hierarchy. You must understand it as a System.

When asked what single event was most helpful in developing the Theory of Relativity, Albert Einstein replied, "Figuring out how to think about the problem".

The prevailing style of management must undergo transformation. A system can not understand itself. The transformation requires a view from outside.

It is important that an aim never be defined in terms of a specific activity or method. It must always relate to a better life for everyone.