What's the DNA of a marketer? We call it the 4-I's: instigator, implementer, innovator, and integrator.
An idea doesn't count if you can't use it
Marketing is about innovation.
We seek to be as nimble as a startup.
There is a shotgun wedding going on and its between Marketing and IT. Finance's worst nightmare
The more passionate that someone is about something, the more you have to listen to them.