I like to define networking as cultivating mutually beneficial, give-and-take, win-win relationships... The end result may be to develop a large and diverse group of people who will gladly and continually refer a lot of business to us, while we do the same for them.
Bob BurgIt isn't just what you know, and it isn't just who you know. It's actually who you know, who knows you, and what you do for a living.
Bob Burg