Information overload is a symptom of our desire to not focus on what's important. It is a choice.

To understand the mindset of the connected consumer, one must realize that everything begins with search and intent.

The bottom line is that people are seeking answers and direction, not messages or sales pitches.

Experiences shape experiences.

The landscape for business isn’t changing because of social media, it’s changing because consumer expectations are evolving.

We cannot measure, what it is we do not know to value.

Twitter represents a collective collaboration that manifests our ability to unconsciously connect kindred voices through the experiences that move us. As such, Twitter is a human seismograph.