To understand the mindset of the connected consumer, one must realize that everything begins with search and intent.

Social Media is much bigger than we give it credit for. It’s not just about PR or just about marketing.

While creating a social brand is a necessary endeavor, building a social business is an investment...

Welcome to a new era of marketing and service in which your brand is defined by those who experience it.

The distance between who i am and who i want to be is separated only by my actions and words.

Attention is a precious commodity.

It is only by walking in the digital footsteps of your customer that you can uncover a new landscape of opportunities for engagement as well as a new reality for your business.