The good thing about social media is it gives everyone a voice. The bad thing is … it gives everyone a voice.
Twitter is your window to relevance , but Facebook is your home page for the Social Web
Brands are no longer created; they are co-created.
Social media is about sociology and psychology more then technology.
While creating a social brand is a necessary endeavor, building a social business is an investment...
In the digital space, attention is a currency. We earn it. We spend it