I actually bought a travel guitar, and that guitar is really cool. You can actually fold the guitar, and you can plug headphones into it, but it's acoustic, or semi-acoustic.

There are millions of people who consume music illegally every month. Just getting them into a legal service will make the music industry way bigger than it's ever been before.

But right now we have an advantage of being the number one in music.

Spotify has paid more than two billion dollars to labels, publishers and collecting societies for distribution to songwriters and recording artists.

This is a way for artists to communicate directly to their fans. If you think of an artist like Bruno Mars, he's using Spotify, creating playlists and listening to music through it.

At Spotify, we really want you to democratically win as a musician. We want you to win because your music is the best music.

I was born in Sweden, and in Sweden we are known for the piracy services.