I figure that my staff will be less reluctant to work overtime if I work longer hours than they do.

I admire people with gentle manners who treat other people as human beings.

The best idea is the simplest.

I once used the word OBSOLETE in a headline, only to discover that 43 per cent of housewives had no idea what it meant. In another headline, I used the word INEFFABLE, only to discover that I didn't know what it meant myself.

The more informative your advertising, the more persuasive it will be. Before people making a buying decision, they have many questions. For example, why they should buy from you, why your product is better than other similar products, why they should trust you, and why they should buy it now, etc.

Hard work never killed a man. Men die of boredom, psychological conflict, and disease. They do not die of hard work.

The best leaders are apt to be found among those executives who have a strong component of unorthodoxy in their character. Instead of resisting innovation, they symbolize it.