To advertisers: "Do not compete with your agency in the creative area. Why keep a dog and bark yourself?"
David OgilvyEvery advertisement should be thought of as a contribution to the complex symbol which is the brand image.
David OgilvyTo advertisers: "Do not compete with your agency in the creative area. Why keep a dog and bark yourself?"
David OgilvyEvery advertisement should be thought of as a contribution to the complex symbol which is the brand image.
David Ogilvy