Know the philosophy, know the details, and ignore everything in the middle.

I've done really well on one core principle which is, I think I have an intuitive ability to understand consumer behavior more than the average bear, and I'm not scared to bet the farm on that gut feeling.

Business is a marathon, and most of society thinks it's a sprint.

Saying hello doesn't have an ROI. It's about building relationships.

You can't just repurpose old material created for one platform, throw it up on another one, and then be surprised when everyone yawns in your face. No one would ever think it was a good idea to use a print ad for a television commercial, or confuse a banner ad for a radio spot. Like their traditional media platform cousins, every social media platform has its own language.

A lot of people can play the piano, but not everyone can be Billy Joel.

The reason I became successful is because I touched. I touched my community.