You can't just repurpose old material created for one platform, throw it up on another one, and then be surprised when everyone yawns in your face. No one would ever think it was a good idea to use a print ad for a television commercial, or confuse a banner ad for a radio spot. Like their traditional media platform cousins, every social media platform has its own language.
Gary VaynerchukI'm not afraid to call a wine that tastes like Skittles or green peppers mixed with orange marmalade. I'll say, 'It tastes like chicken.' I mean, that's not what people think of when they think of wine, but that's what it tastes like to me and it hits home.
Gary VaynerchukI am aware of the talent I was gifted and had to execute against it. It is just being very self aware and betting on your best strength.
Gary VaynerchukThe Loire Valley is grossly underestimated. The prices are fair, and the wines are real.
Gary VaynerchukWe are in control of the one asset that we all give the most f#%ks about, and that is time.
Gary Vaynerchuk