The incredible brand awareness and bottom-line profits achievable through social media marketing require hustle, heart, sincerity, constant engagement, long-term commitment, and most of all, artful and strategic storytelling.
Gary VaynerchukIf there's a problem, we at Wine Library never tell ourselves that once we handle this issue, we'll never have to deal with the person again. We talk to every single person as though we're going to wind up sitting next to that person at his or her mother's house that night for dinner.
Gary VaynerchukGreat marketing is all about telling your story in such a way that it compels people to buy what you are selling.
Gary VaynerchukYou cannot underestimate the sharpness of peopleโs BS radar. They can spot a soulless, bureaucratic tactic a million miles away.
Gary Vaynerchuk