Storytelling is by far the most underrated skill in business.

Content is king, but marketing is queen, and runs the household.

We are in control of the one asset that we all give the most f#%ks about, and that is time.

Winelibrary.tv was about building personal brand equity. It was a business move. Now, it was totally surrounded by a passion for wine, but I very much gave a lot of thought to doing a sports-video blog instead.

I hate how many people think "glass half-empty" when their glass is really four-fifths full. I'm grateful when I have one drop in the glass because I know exactly what to do with it.

On Facebook, the definition of great content is not the content that makes the most sales, but the content that people most want to share with others.

You can't just repurpose old material created for one platform, throw it up on another one, and then be surprised when everyone yawns in your face. No one would ever think it was a good idea to use a print ad for a television commercial, or confuse a banner ad for a radio spot. Like their traditional media platform cousins, every social media platform has its own language.