Use every customer point of contact to weave stories about who you are and what your brand stands for.

We love displays and symbols and stuff that quickly and silently tells the world who we are. Better yet, we love visual reminders of who we want to be.

Patience is grossly underestimated.

It's insane to me to ask anybody to be what they're not. Know what you know the best, love the most. That's always going to be the answer to the thing that you have the best shot at winning at.

Focus on your strengths, not your weaknesses.

Relationships are leverage. If you give value to someone else first, you have leverage.

The skill sets it takes to be a successful entrepreneur, a successful marketer, or a relevant celebrity is a different skill set than you needed ten years ago, even though that was the skill set that mattered for decades.