California, in a sense, is almost Starbucks' largest country, with almost 3,000 stores.

Cutting prices or putting things on sale is not sustainable business strategy.

Starbucks being an extension of peoples home and work. The sense of community, human connection. That appears to be as relevant in Turkey, China, Japan and Spain as it is here in America. And Starbucks I think is creating something for people all over the world that has not existed before.

We need to reinvent food at Starbucks. Less could be more.

Great companies are defined by their discipline and their understanding of who they are and who they are not.

Customers must recognize that you stand for something.

I think that sometimes the difference between winning and losing, success and failure, is this gray line between will, passion and self-belief that says, 'I'm going to do this'.