Sometimes the difference between winning and losing is will. The will to make it happen.

Starbucks has changed the rules of engagement for the music industry.

My son is trying to be a sports writer, and my daughter is a college student. She wants to be a comedy writer, and she's at film school. I discouraged both of them early on from getting involved in Starbucks. I didn't think it would be fair; plus, they didn't have any interest anyway.

If you pour your heart into your work, or into any worthy enterprise, you can achieve dreams others may think impossible.

A great business has to have a conscience. You have to know who you are and who you are not.

It's one thing to dream, but when the moment is right, you've got to be willing to leave what's familiar and go out to find your own sound.

Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.