Starbucks is rekindling America's love affair with coffee, bringing romance and fresh flavor back to the brew.
Authentic brands don't emerge from marketing cubicles or advertising agencies. They emanate from everything the company does.
In anything we do, any endeavor, it's not what you do; it's why you do it
We need to reinvent food at Starbucks. Less could be more.
When you start a company, it's a singular focus. You have the wind at your back.
Growing up I always felt like I was living on the other side of the tracks. I knew the people on the other side had more resources, more money, happier families.