We have the brand, and we have the fulfillment capability. Now we had to get the Net, and that's the easiest part of the game.

Face reality as it is, not as it was, or as you wish it were. Be candid with everyone. Don't manage, lead. Change before you have to. If you don't have a competitive advantage, don't compete. Control your own destiny, or someone else will.

Genuine leadership comes from the quality of your vision and your ability to spark others to extraordinary performance.

The team with the best players wins.

Nothing of any importance has ever been accomplished by a pessimist.

First and most obvious, bring out the three old warhorses of competition - cost, quality, and service - and drive them to new levels, making every person in the organization see them for what they are, a matter of survival.

If GE's strategy of investment in China is wrong, it represents a loss of a billion dollars, perhaps a couple of billion dollars. If it is right, it is the future of this company for the next century.