Honor bespeaks worth. Confidence begets trust. Service brings satisfaction. Cooperation proves the quality of leadership.

The best of merchandise will go back to the shelf unless handled by a conscientious, tactful salesman.

A store's best advertisement is the service its goods render, for upon such service rest the future, the good-will, of an organization.

The best way to stop a bad habit is never to begin it.

A merchant who approaches business with the idea of serving the public well has nothing to fear from the competition.

Our very living is selling. We are all salespeople.

I believe in trusting men, not only once but twice - in giving a failure another chance.