In retailing, the formula happens to be a basic liking for human beings, plus integrity, plus industry, plus the ability to see the other fellow's point of view.
James Cash PenneyA store's best advertisement is the service its goods render, for upon such service rest the future, the good-will, of an organization.
James Cash PenneyI cannot remember a time when the Golden Rule was not my motto and precept, the torch that guided my footsteps.
James Cash Penney