It's simple until you make it complicated.
Projections are just bullshit. They're just guesses.
The only two people who can give you real feedback about your product are people who just purchased it and people who have just canceled.
Before you dismiss a beginner's work, remember how much you sucked when you started. You probably sucked worse, actually.
We also get thousands of suggestions. The default answer is always no.
Unless you are a fortune-teller, long-term business planning is a fantasy.