Social media doesn’t create negativity, it uncovers it.

If your stories are all about your products and services, that's not storytelling. It's a brochure. Give yourself permission to make the story bigger.

Everyone says social media is a unicorn, but maybe it’s just a horse?

Every page of content you've created could be the first interaction with your web site.Think of every page as a home page.

Linkedin is for people you know. Facebook is for people you used to know. Twitter is for people you want to know.

If your competitors start copying you then you are doing something right!

Make your marketing so useful people would pay you for it.