This is the bar your content has to clear on social: "Are you more interesting to me than my wife?"
Give away everything you know, one bite at a time.
You have to understand not just what your customers need, but how and where they prefer to access information.
Inspiration doesn't respond to meeting requests. You can't schedule greatness.
Facebook Fan Pages are email newsletters with smaller pictures.
People check their phone an average of 110x a day.