If your stories are all about your products and services, that's not storytelling. It's a brochure. Give yourself permission to make the story bigger.

The future of marketing isn't big data, it's big understanding.

Stop creating reports, and start creating understanding.

The goal of social media is to turn customers into a volunteer marketing army

Content is the fire. Social media is the gasoline.

Social media allows big companies to act small again.

We are surrounded by data, but starved for insights.