People check their phone an average of 110x a day.
95% of millennials say their friends are the most credible source of product information.
If you create Youtility, your customers will keep you close.
Social media doesn’t create negativity, it uncovers it.
If you want to measure social media ROI, stop wasting your time doing software demos and attending webinars. Just figure out what you want to track, where you can track it, think about both current customers and new customers, and go do it.
If your competitors start copying you then you are doing something right!