Not the outcome any of us wanted.

The human brain is an incredible pattern-matching machine.

Your brand is formed primarily, not by what your company says about itself, but what the company does.

If you look at academic studies, you can see that stock prices are most closely correlated with cash flow. It's such a straightforward number. Cash flow is what will drive shareholder returns.

Our premise is there are going to be a lot of winners. It's not winner take all. Other people do not have to lose for us to win.

When [competitors are] in the shower in the morning, they're thinking about how they're going to get ahead of one of their top competitors. Here in the shower, we're thinking about how we are going to invent something on behalf of a customer.

Obsess about customers, not competitors.