If you own the problem, you own the customer. If you lose the problem, you lose the customer. It's that simple.
Jeffrey GitomerNegative people are worse than negative occurrences. The argument is over in ten minutes - the person may hang around for years.
Jeffrey GitomerWriting is a key differentiator. I've used it for 14 years. Writing will not just lead to differentiation. Writing is the credibility you need to create buyer confidence
Jeffrey Gitomer