Your job is to meet the right people and read the right books.

People aren't afraid of failure, they just don't know how to succeed. We are each responsible for our own success (or failure). Winning at what you do is no exception. To ensure a win, you must take a proactive approach. Prevention of failure is an important part of that process.

It seems to me that it's actually harder to invent excuses than it is to get a sale.

Failure is an event, not a person. Think of failure as 'it' and not 'me'.

Great people have great values and great ethics.

Differentiate with value or die with price.

Every time a customer calls or you call a customer, you have an opportunity and a choice. What choice are you making?