The reason Trust is requested is because the person seeking Trust realizes that Trust is the key to Yes.
Jeffrey GitomerThe more a prospective customer clicks on you and your stuff, the easier it is for them to make a buying decision in your favor.
Jeffrey GitomerThe best way to do business with a liar is confront them with the truth. Tell them that you do business as a partner. If your lying customer still can't see the light, tell him that you may not be the best choice for business, and that you think you have someone that can serve him better. Then, refer him to the competitor that you hate the most.
Jeffrey Gitomer