You don't earn loyalty in a day. You earn loyalty day-by-day.
Trust is not a request, Trust is earned.
Random acts of kindness and the desire to do the best job possible lead to trust.
Don't dwell on the problem; concentrate on the solution.
There is no one way to Happiness. Happiness is the way! It's inside your head FIRST and everyplace else second
Biggest question: Isn't it really 'customer helping' rather than customer service? And wouldn't you deliver better service if you thought of it that way?