When you start a company everything is going to feel like a mess. And it really should. If you have too much process, too much predictability, you are probably not innovating fast enough and creatively enough.

I'd actually argue forging a company is far more harder than forging a product

Every good startup is a cult. And it's really hard to create a cult if you are sharing space with people. Because a cult means you think you are better than every other startup, you have a special way of doing things that's better than anyone else in the world.

So that's your job too, to clarify and simplify for everybody on your team. The more you simplify the better people will perform.

The way you scale that is you create notes for every meeting and send it to the entire company.

The companies I have traditionally seen do best over the long term had lead investors for their seed rounds

The next thing you do is allocate resources.