The office environment that people work in everyday dictates the culture that you are going to be in.

Don't accept the excuse of complexity. A lot of people will tell you, this is too challenging, this is too complicated, yeah well I know other people simplify but that's not for me, this is a complicated business. They're wrong. You can change the world in 140 characters.

Most people would agree that the details matter when it faces the user. But where the real debate is on things that don't face the user.

Delegate completely. Let people make mistakes and learn.

I'd actually argue forging a company is far more harder than forging a product

Usually when you hire more engineers, you actually don't get that much more done, you actually sometimes get less done.

At first when you start a company, everything's gonna feel like a mess and it really should. It should feel like everyday there's a new problem, and what you're doing is fundamentally triaging.