You are not going to do most of the work. You shouldn't be doing most of the work... and the way you get out of doing most of the work, is you delegate.

Ultimately, I don't believe that you can build a company without a lot of effort, and that you need to lead by example.

The office environment that people live in and work in, dictates your culture and how people make decisions.

The most important job of an editor is simplify, simplify simplify, and that usually means omitting things.

The construct of a dashboard, first of all should be drafted by the founder.

The more you simplify, the better people will perform. People can not understand and keep track of a long complicated set of initiatives. So you have to distill it down to one, two, or three things and use a framework they can repeat, they can repeat without thinking about, they can repeat to their friends, they can repeat at night.

The first thing that editor does is they take out a red pen, or nowadays you go online, and they start striking things. Basically eliminating things, the biggest task of an editor is to simplify, simplify, simplify and that usually means omitting things.