Every good startup is a cult. And it's really hard to create a cult if you are sharing space with people. Because a cult means you think you are better than every other startup, you have a special way of doing things that's better than anyone else in the world.

You are not going to do most of the work. You shouldn't be doing most of the work... and the way you get out of doing most of the work, is you delegate.

Treat customer support as a product.

What you actually want to do with every single employee, every single day is expand the scope of their responsibilities until it breaks.

It's never a metric, it's where the person is going or not. Metrics are used to make things work better, but don't necessarily make a business better.

Barrels are very difficult to find. But when you have them, give them lots of equity. Promote them, take them to dinner every week, because they are virtually irreplaceable because they are also very culturally specific. So a barrel at one company may not be a barrel at another company. One of the ways, the definition of a barrel is, they can take an idea from conception and take it all the way to shipping and bring people with them.

The companies I have traditionally seen do best over the long term had lead investors for their seed rounds