Every good startup is a cult. And it's really hard to create a cult if you are sharing space with people. Because a cult means you think you are better than every other startup, you have a special way of doing things that's better than anyone else in the world.

I think you must have your own office. I don't believe ever in shared office spaces.

The key metric of whether you've succeeded is what fraction of your employees use that dashboard everyday.

What you actually want to do with every single employee, every single day is expand the scope of their responsibilities until it breaks.

The way you scale that is you create notes for every meeting and send it to the entire company.

I don't believe ever in shared office spaces. Peter talks a little bit about this, every good startup is a cult. It's very hard to create a cult if you're sharing space with people.

The people that work with you should generally come up with their own initiatives.