Small Data defines this space, identifies the imbalances we all have and thus the gap these imbalances represents for your new innovation.
Martin LindstromThe cornerstone of religion, a clear vision can inspire great action and firm conviction.
Martin LindstromRoughly 21,000 new brands are introduced worldwide per year, yet history tells us that more than 90% of them are gone from the shelf a year later.
Martin Lindstrom