Greatness is not how you feel, it's how you make others feel.
Double-check your voice mail message. Listen to your on-hold words and music. Write welcoming scripts for your telephone team. Pay attention to the music in your office and lobby areas. Make sure what your customers hear sounds good.
Selfless acts are a source of profound meaning for your self and your life.
Testimonials describe what has been, and are a promise of what is to come.
Always do what you can do instead of worrying about what you can't.
Create a compelling service vision. When people want to, they will.