If you want to interest people, make them think. If you want to inspire people, make them feel.
Listen to customers and you will hear them. Look carefully at customers and you will see them. Do both and you will understand them.
Service is the ultimate edge. Keep it sharp.
Even a tiny step is one step closer to where you are going.
If you haven't given them your trust, you haven't given them enough.
Don't let doing enough be good enough.