Let your imagination soar. What you can do for customers is more than you see today.
When customers' expectations change faster than your willingness or ability to serve them, you can be sure they'll be someone else's customers soon.
Intelligence is useful. Energy is valuable. Integrity is essential.
Service skills are the foundation for your success.
Make your service systems so strong that everyone looks like a genius.
When only a little can be done, doing it becomes the greatest you can do.