Q: When you are already in the lead, how do you to stay ahead?
Testimonials describe what has been, and are a promise of what is to come.
When customers' expectations change faster than your willingness or ability to serve them, you can be sure they'll be someone else's customers soon.
It's fine to wait for an appropriate time, but it's inappropriate to wait forever.
Greatness is not how you feel, it's how you make others feel.
How can you learn more? By admiring what you've done right? Or by studying what you've done wrong?