You can't stop change. Don't let it stop you.
A great leader makes what is visible in their mind, visible to all.
If you want to be the best, find the best in others.
Convince people and you win their minds. Inspire people and you win their hearts.
Ask your loyal customers for positive comments about your products and your service. Then post these testimonials where other customers and prospects can enjoy them.
A scattered effort is a poor effort.