Good customers want good quality service. Great customers want it even more.
You are the person who determines what you do. That's a big responsibility. Make the most of it.
Occasionally problems will occur. When it happens to your customers, fix the problem fast. Make it your speed and generosity that gets remembered, not the problem.
Enjoy your work so that others may enjoy the results.
Challenge your own status quo - before someone else does.
When a customer asks what no one else has ever asked, pay close attention.