If you wait until you have to change, you may have waited too long.
If you want to stay in business, satisfy customers. If you want to excel in business, delight customers.
Selfless acts are a source of profound meaning for your self and your life.
In a service situation, each delay can mean many unsatisfied customers, each one telling many more.
It's fine to wait for an appropriate time, but it's inappropriate to wait forever.
Double-check your voice mail message. Listen to your on-hold words and music. Write welcoming scripts for your telephone team. Pay attention to the music in your office and lobby areas. Make sure what your customers hear sounds good.