You can't always hire great service providers, but you can create them.

Could you achieve the possible without trying? Could you achieve the impossible if you refuse to stop trying?

A: Set the pace and rule the race. Seek new ways to differentiate, new ways to surprise and delight your customers.

Tend your own garden: savor the blossoms, trim the weeds.

When things go wrong, your best recovery effort is required. But don't just provide the missing piece (that's the recovery), also provide uniquely personal assistance (that's the memorable effort).

Every service problem is as an opportunity to show you care.

Let today's strong performance be your starting point for tomorrow.