A scattered effort is a poor effort.
Don't let doing enough be good enough.
Developing great employees attracts great customers.
If it's not impossible, you may as well try. If it is impossible, at least you'll find out why.
If your customers have to ask you for it, you haven't been thinking far enough ahead.
Ask your loyal customers for positive comments about your products and your service. Then post these testimonials where other customers and prospects can enjoy them.